Hoarding concepts

Dubai Hills · Refurbishment · Prepared by HAYT Studio

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iThe brief

A wall that feels like Colibri, not an ad.

Emaar's hoarding rules, applied to a café that is about balance, greens and a hummingbird.

Renovation line, both languagesWe are working to enhance your experience · نعمل على تحسين تجربتكم
One logo per elevationScaled to the wall, 2D or 3D, halo-lit at 3000K on a dimmer
Artistry, not billboardsNo food photos, prices, handles or ad slogans
Muted palette, matte finishThe four brand greens on matte vinyl-coated panels
Clean site photo, front
The shopfront today, cleaned: the hoarding stands 1 m in front of the glass.
Client elevation drawing
From the elevation: 16.5 m × 4.885 m to the canopy. To confirm on site.
3DThe model

Walk around all four.

The full 16.5 m run on the real frontage. Every raised piece has its true depth.

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Cut-Out Garden
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=Side by side

Four walls, one frontage.

✓Build spec

How it gets made.

Size16.5 m × 4.885 m straight run, 1.0 m returns to the facade (from the elevation, to confirm on site)
StructureTimber-framed hoarding, flush panels, no visible fixings, 60 mm kick plate
PrintMatte vinyl-coated paper / high-grade wallpaper on panels, as Emaar prefers
3D piecesCNC-cut painted panels 40–160 mm on stand-offs (1, 3), bent powder-coated steel line (3), routed peek windows with 420 mm lit boxes (4)
LightHalo-lit logo and peek boxes only, 3000K, dimmer, from the unit's temporary DB
WordsRenovation line in English and Arabic on every option; brand rituals only, no promotional copy
QR (option 3)Opens a brand-story page, never a shop or delivery link
→Next

Pick a wall.

  1. 01Choose one concept, or mix (for example option 1 with option 3's steel bird)
  2. 02Confirm the exact length, height and any access door on site
  3. 03We prepare print files at 1:10 and the Emaar submission pack